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Chapter 3: The Valuation Principle: The Foundation of Financial Decision Making

Cost-Benefit Analysis

Role of the Financial Manager

  • Makes decisions on behalf of the firm’s investors.
  • A decision is good if the value of benefits exceeds the cost.
  • Real-world decisions require interdisciplinary input (e.g., marketing, economics, operations).

Quantifying Costs and Benefits

  • Convert all benefits and costs into a common unit (usually dollars).
  • Example:
    • Trade 600 oz silver at $20/oz = $12,000 cost
    • Receive 10 oz gold at $1500/oz = $15,000 benefit
    • Net Value = $15,000 − \(12,000 = **\)3,000** → Accept

Market Prices and the Valuation Principle

Competitive Markets

  • Goods are bought/sold at the same price.
  • Market price, not face value or preference, determines true value.

Example

  • 4 Celine Dion tickets @ $70 = $280
  • 2 Justin Bieber tickets @ $180 = $360
  • → Take the Bieber tickets for higher market value.

Valuation Principle

  • Value of an asset = competitive market price
  • Make decisions where benefits > costs using market values.

Law of One Price

  • Identical goods in competitive markets must have the same price.
  • Arbitrage: Buy low, sell high without risk.
  • No Arbitrage Principle: Markets adjust prices to eliminate arbitrage opportunities.

Time Value of Money and Interest Rates

Time Value of Money

  • A dollar today is worth more than a dollar tomorrow.

Interest Rate (r)

  • The rate for converting money between time periods.
  • Interest Rate Factor = (1 + r)

Present vs Future Value

  • Future Value (FV): What money today grows into
  • Present Value (PV): What future money is worth today

Core Formulas

Future Value: FV = C × (1 + r)^n
Present Value: PV = C / (1 + r)^n
Discount Factor: 1 / (1 + r)^n

Example: Cost of Delay

Scenario

  • Launch PlayStation 3 now = $2B revenue
  • Delay 1 year = $1.6B revenue
  • Interest rate = 8%

Calculation

PV of $1.6B = $1.6B / 1.08 = $1.481B
Cost of Delay = $2B - $1.481B = $519M

→ Launch now to avoid losing $519M

Valuing Cash Flows at Different Points in Time

Rule 1: Compare values at the same time

  • Always bring cash flows to the same date before comparing

Rule 2: Compounding

Future Value of a Cash Flow

FV = C × (1 + r)^n

Rule 3: Discounting

To calculate the value of a future cash flow at an earlier point in time, we must discount it.

PV = C / (1 + r)^n

Example

  • $826.45 today at 10% for 2 years → FV = $1,000

Example: Bond Present Value

Problem

  • Bond pays $15,000 in 10 years
  • Interest rate = 6%

Calculation

PV = 15,000 / (1.06)^10 = $8,375.92

→ Bond is worth much less today due to TVM (Time Value of Money)

Key Concepts and Definitions

  • Valuation Principle: Use market prices to evaluate decisions.
  • Cost-Benefit Analysis: Accept projects where benefits > costs.
  • Competitive Market: Identical goods sell at the same price.
  • Law of One Price: No identical goods can have different prices in the same market.
  • Arbitrage: Risk-free profit opportunity from price differences.
  • No Arbitrage Principle: Arbitrage opportunities are eliminated by market forces.
  • Interest Rate (r): Cost of borrowing or reward for saving.
  • Interest Rate Factor (1 + r): Converts dollars across time.
  • Present Value (PV): Today's value of future cash.
  • Future Value (FV): Future worth of money today.
  • Discount Factor: Value today of $1 received later: 1 / (1 + r)^n
  • Timeline: Tool to visualize when cash flows occur.